Matt Prior
Matt Prior is a British game designer at EA Sports.
Prior is a near-20-year veteran at the games publisher, having started in QA in 2002. He has acted as creative director for the FIFA series since 2016.
Matt Prior News
FIFA producer says company ‘not responsible’ for policing spending
“We look at it as consumer choice”
FIFA 20 Ultimate Team to feature Fortnite-style ‘Season Objectives’
Rewards to include players and packs
FIFA 20 cover stars revealed
Eden Hazard and Virgil van Dijk to feature on this year’s game boxes
FIFA 20 features showcased in new video
Including reworked set pieces, new ball physics, more clinical finishing
Konami signs Juventus FC exclusively for eFootball PES
Italian champions will now be called Piemonte Calcio in rival FIFA games
‘No plans’ for women’s football in PES 2020
Female representation not expected in this year’s series entry
EA says loot boxes are 'quite ethical and fun'
Publisher compares them to toys like Kinder Eggs and Hatchimals
FIFA 20 on Switch ‘won’t include any big new features’
Legacy Edition lacking Volta street football and other enhancements
FIFA 20 reveal trailer showcases street football
“Build your player, pick your gear, and express your style”